Why Write?

Writing is, without dispute, the best facilitator for thinking, reading, learning, understanding and generating ideas we have. - How to Take Smart Notes
To learn more
To promote a product
To promote yourself. Story of how an article & talk directly led to client work.
To display your expertise.
To generate new expertise.
To help others.
To get in the habit of writing more.
To keep a personal knowledge base.
To help lightning strike. If a post comes out about the right thing at the right time, it will go viral. If it does not, it will not. All you can do is keep releasing.
Gives you a way to answer recurring questions once.
Journaling is a cheap and effective form of therapy and meditation.
Writing gives you more data. The more you write, the more you learn based on the reactions to the writing.
It an essential skill for remote work. Not everything can be explained 1:1 or on a zoom call.
When writing, you've codified your ideas and can talk about them better.
When looking for jobs, or thinking about a new product, or anything else, you always wish I had written an published more. This isn't something you can do just-in-time, you need to do it before its time.

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